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+12
Years Of Experience
By combining a holistic approach to design with the latest technologies, including advancements in AI, I help businesses deliver innovative and engaging user experiences that stand out. Let’s work together to transform ideas into successful digital solutions.
With over 12 years of experience, I have worked across industries and markets, including pharma with Roche in Switzerland since 2020, finance in Luxembourg from 2017 to 2020, and banking and automotive in Italy until 2017. My work spans leading large-scale projects, managing teams, and delivering impactful, user-centered designs that align with business goals.
about me
My Mission and Vision
As a freelance designer, my mission is to craft user-centered solutions that connect brands with their audiences through seamless and impactful digital experiences. My vision is to collaborate with forward-thinking businesses and agencies, combining creativity and strategy to design products that not only meet user needs but also drive growth and innovation. Together, we can transform ideas into meaningful designs that stand out in a competitive world.
Andrea Mabellini
about ME
What I Do
Interaction design
Interaction design
UI Design, Design Systems, Component Libraries, Interactive Mockups, Web and Mobile Applications (native & hybrid), Graphical User Interface (GUI), Responsive Design, Accessibility Compliance (WCAG standards), Design Specifications for Engineering Teams, Rapid Prototyping, Interactive Wireframes, User Interface Design Guidance, Compliance with Regulatory Standards.
User experience
Qualitative & Quantitative Research, Heuristic Evaluation, Core Design Principles, User Testing and Usability Studies, Storyboarding, Information Architecture, Customer Journey Mapping, Service Design, Persona Development, Growth Strategy Implementation, A/B Testing, Facilitation of Workshops, User-Centered Design Approach, Human Factors Engineering (HFE), Use-Related Risk Analysis, Ethnographic Research, Formative and Summative Usability Testing.
Design thinking
Design Thinking Methodology involves a structured, solution-driven approach to problem-solving through the following stages: Empathize, Define, Ideate, Prototype, Test. Additional methods include Collaborative Brainstorming and Co-Creation Sessions. Cross-functional Team Collaboration, Requirements Definition Research, Mitigation Strategies for Usability Issues.
Creative strategy
Strategic design services focused on aligning user needs with business goals to deliver impactful solutions: Brand Identity Development, Visual Storytelling and Communication Design, Strategic Roadmapping and Planning, Digital Transformation Strategies, Design-Led Business Innovation, Stakeholder Engagement and Alignment, Creative Direction for Campaigns and Projects, Content Strategy and Narrative Development, Competitive Analysis and Market Positioning, Scalability and Growth-Oriented Design Approaches.
Latest News
New Year, New Beginnings: Launching My Website in 2025
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OUR CLIENTS
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About your next project .
Let’s discuss your next project and explore how design can bring your vision to life. Every detail matters, and I’m here to ensure your goals are achieved with creativity and precision.
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Design impactful user experiences with ease—everything you need is at your fingertips.
Feel free to reach out for a project inquiry, a coffee chat, or a consultation. Let’s explore how I can help you achieve your design goals. Whether it’s crafting impactful experiences or discussing innovative ideas, I’m here to collaborate and bring value to your vision.