IT: +39 338 62 46 214
Senior Product Designer · Full-Stack UX · AI-Native
12+ years across Healthcare · Fintech · Enterprise SaaS · Design Systems at Scale
+12
Years Of Experience
I follow the WCAG accessibility standards to ensure every interface is inclusive and usable for all. By combining a holistic approach to design with the latest technologies — including advancements in AI — I help businesses deliver innovative and engaging user experiences that stand out. Let’s work together to turn ideas into successful digital solutions.
With over 12 years of experience in UX and UI design, I’ve helped companies across Europe shape digital products that connect business goals with meaningful user experiences. My background spans pharma (Roche, Switzerland), finance (Luxembourg), and banking and automotive (Italy), where I’ve led large-scale projects, guided design teams, and delivered solutions that drive clarity, efficiency, and impact.
AM
about me
My Mission and Vision
I don't separate strategy from execution or research from delivery. I lead the full design loop — from discovery and research through interaction design, design systems, and delivery — and use AI tools (Claude Code, Figma AI, GPT-4o) daily as genuine force multipliers. I've governed design systems across 200+ products and 15+ teams in regulated environments where craft and compliance are both non-negotiable.
Andrea Mabellini
Senior Product Designer · Full-Stack UX
about ME
What I Do
Interaction design
Interaction design
UI Design, Design Systems, Component Libraries, Interactive Mockups, Web and Mobile Applications (native & hybrid), Graphical User Interface (GUI), Responsive Design, Accessibility Compliance (WCAG standards), Design Specifications for Engineering Teams, Rapid Prototyping, Interactive Wireframes, User Interface Design Guidance, Compliance with Regulatory Standards.
User experience
Qualitative & Quantitative Research, Heuristic Evaluation, Core Design Principles, User Testing and Usability Studies, Storyboarding, Information Architecture, Customer Journey Mapping, Service Design, Persona Development, Growth Strategy Implementation, A/B Testing, Facilitation of Workshops, User-Centered Design Approach, Human Factors Engineering (HFE), Use-Related Risk Analysis, Ethnographic Research, Formative and Summative Usability Testing.
AI-Native Product Design
I design AI-native and agentic products — agent state communication, human-in-the-loop controls, trust architecture, and onboarding flows for always-on paradigms. I use Claude Code, Figma AI, and GPT-4o as genuine workflow tools, not shortcuts.
Design Systems at Scale
I've built design systems from scratch scaling across 200+ products and 15+ teams — token layering, primitive vs semantic naming, component governance, and engineering parity between design source and code.
My CLIENTS
Some friends have made while working together.
Latest News
Designing for AI Agents: UX Patterns That Actually Work
Most of the first generation of AI products borrowed an interface we already understood: chat. Type a request, receive an answer. The interaction was familiar enough…
Designing for AI Agents: The UX Patterns We’re Still Missing
AI agents do more than answer questions. They act. That changes the interface patterns designers need to make intent, control and trust visible.
Synthetic Users in UX Research: What They Can and Cannot Tell You
Synthetic users are one of the most seductive ideas in contemporary UX research. Give an AI a persona, ask questions, receive articulate feedback in seconds. No…
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Feel free to reach out for a project inquiry, a coffee chat, or a consultation. Let’s explore how I can help you achieve your design goals. Whether it’s crafting impactful experiences or discussing innovative ideas, I’m here to collaborate and bring value to your vision.